KenRadio.com - The Mashup

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The best day for e-mail is Wednesday. The average open rate on Wednesdays was 25.4% with an average click-through rate of 3.9%. The second-best day to e-mail is Monday, with an average open rate of 24.7% and a 3.1% click-through. Saturday commanded the highest CTR of 5%, but the lowest open rate with 18.7%.

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The Mashup

Written by Ken Rutkowski, on 18-12-2007 12:57

Mashups have become wildly popular. A mashup is the combination of data from more than one source into a single integrated tool; an example is the use of cartographic data from Google Maps to add location information to real-estate data from Craigslist, thereby creating a new and distinct web service that was not originally provided by either source.

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