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eROI found that during the heaviest e-mail volume period, from 8 am to 5 pm, e-mail opening rates and CTR increased. Open rates start out at 21.4% at 8 am and rise to a high of 34.1% at 5 pm Click-through rates begin at 2.6% at 8 am and rise to a high of 6.4% at 4 pm, before falling to 5.2% at 5 pm.
 

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World Tech Round Up - Wednesday February 20, 2008 E-mail

Written by Ken Rutkowski, on 20-02-2008 12:07

Microsoft signals it's ready to fight to take over Yahoo
Google & Its 99 Broadband Balloons
NBC abandons fall debuts for year-round schedule
'A-Team,' 'Kojak' get new life on NBC sites
After the strike, 'Saturday Night Live' works to retrieve audience
DVR Increases TV Viewing
Digital Music Finding its Sales Groove
3 cell carriers in price battle
Hacker Enables Copying Apple iTunes Songs

Host: Ken Rutkowski / Andy Abramson


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