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Men to have 20% higher advertising recall than women. African-Americans had twice the recall of whites and those under 24 had twice the recall of those over 50. 82% of active users were under 24 and African-American and Hispanic consumers were 50% more likely to be SMS users than white ones. Single people were half again as likely to text as married people.
OLPC goes with XP - official
US video game sales lifted
First music download trial may get a do-over
Cable sees opportunities in digital television
Diversity Isn’t Rocket Science, Is It?
France's Orange signs new iPhone deal with Apple
EU says Google map images could be a problem
How the Weather Affects Mobile Phone Signals Near the Seaside
On Friday's Radio Show, Ken & Andy talked about Windows XP being Part of One Laptop Per Child, Video Games Score Big, RIAA under Microscope, Cable Companies seeing opportunities in digital switchover, Where are the Women is IT, iPhone sold in more countries, EU not liking Google Street Views and how Weather can effect your mobile calls.