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Men to have 20% higher advertising recall than women. African-Americans had twice the recall of whites and those under 24 had twice the recall of those over 50. 82% of active users were under 24 and African-American and Hispanic consumers were 50% more likely to be SMS users than white ones. Single people were half again as likely to text as married people.
United launches iPod-compatible entertainment system
No Accord Reached Yet between Actors, Producers
eBay Opens Certified Pre-Owned Vehicle Showroom
McClatchy to cut work force by 10%
Calif. cracks down on 13 genetic testing startups
U.S. Homes Receive a Record 118.6 TV Channels on Average
Cinema Advertising Spend Rises 18.5% in 2007
Global BPO market to hit $450bn by 2012
Hating Your Cellphone Company
On Tuesday's radio Show, Ken & Andy talked about United Airlines finding a place for your iPod, Possible Actors strike looming, eBay opens showroom for Certified Pre-Owned Vehicle, Pink sheets for 1400 McClatchy employees, Crack down on 13 genetic testing startups in California, 118.6 TV Channels in the States, $540 million in Cinema Advertising, Global BPO keeps growing and Which mobile carrier do you love to hate