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Top Fastest Growing Web Brands are User-Generated Content |
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User-generated content sites, platforms for photo sharing, video sharing and blogging, comprised five out of the top 10 fastest growing Web brands according Nielsen//NetRatings. Image hosting site ImageShack ranked No. 4 among Julyís fastest growing Web brands, increasing 233%, from a unique audience of 2.3 million to 7.7 million.
Heavy.com, a video sharing site, took the No. 5 spot, increasing 213%, from 965,000 to 3.0 million unique visitors. Photo sharing site Flickr followed at No. 6, growing 201% from 2.1 million to 6.3 million unique visitors. Other user-generated content sites that made it into the top 10 fastest growing Web brands were MySpace, with a 183% year-over-year increase, and Wikipedia, with a 181 percent year-over-year increase.
Among the top 10 Web brands overall, MySpace was the Number one fastest growing, increasing 183% from 16.2 million unique visitors in July 2005 to 46 million in July 2006. Google ranked number two, growing 23% from a unique audience 76.2 million to 94 million. eBay came in at the third spot increasing 13% from 51.1 million to 57.8 million unique visitors. |